SWTA COOKIE & PRIVACY POLICIES

 
Cookies

 

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. By continuing to browse the site, you are agreeing to our use of cookies.

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive.

 

We use the following types of cookies:

  • Strictly-necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.

  • Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for more easily.

  • Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).

  • Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose. (See our Privacy Policy here.)

  • Google Analytics. To enable us to monitor the usage of our website and the success of our marketing, we use Google Analytics, which uses a variety of cookies.  These are used to track visitors and collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited.

  • Third Party cookies. Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies.

You block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.

If you would like to see a full up-to-date list of all cookies used by our website, click here (other cookie-checking websites are available).

 

Privacy

 

This privacy policy (together with any other documents referred to herein) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

 

Who we are

“We” or “us” means South West Tourism Alliance

 

If you wish to contact us, please click here

 

By contacting us, using our services or visiting our website, which is owned and controlled by us (“our site”), you are accepting and consenting to the practices described in this policy unless you inform us otherwise.

Information we collect from you

 

We may collect and process data about you and your business. For example:

Information you give us.

 

You may give us information about you by completing forms on our site or by corresponding with us by phone, e-mail or otherwise. This includes information you provide if you register to use our site, subscribe to our service, participate in discussion boards or other social media functions on our site, enter a competition, promotion or survey, and when you report a problem with our site. The information you give us may include your name, address, e-mail address and phone number.

 

Information we collect from you

 

Regarding visits to our site, we may automatically collect the following information:

 

  • Technical information, including the Internet Protocol (IP) address used to connect your computer to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform

  • Visit details, including the full Uniform Resource Locators (URL) clickstream to, through and from our site (including date and time); products you viewed or searched for; page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page and any phone number used to call our customer service number.

Information we receive from other sources.

 

We may receive information about you from third parties such as online travel agents or booking engines. When that data is collected from you, you should be informed by those third parties at that stage that it may be shared internally with us and combined with data collected from multiple sources.

We also work with third parties (including, for example, business partners, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers, search information providers, credit reference agencies) and may receive information about you from them.

 

We also receive information about you from cookies. See our Cookie Policy here

 

Uses made of the information

We use information held about you in the following ways:

  • To notify you about changes to our service;

  • To ensure that content from our site is presented in the most effective manner for you and for your device.

  • To administer our services, and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes;

  • To improve our site to ensure that content is presented in the most effective manner for you and for your device.

  • To allow you to participate in interactive features of our services (when you choose to do so).

  • To keep our services, site and premises safe and secure.

  • To measure or understand the effectiveness of our service.

Where you have indicated to us that you are happy for us to do so, we may also use this information in the following ways:

  • To provide you with information about other services we offer that are pertinent to those that you have already enquired about or receive from us.

  • To provide you or permit selected third parties to provide you with information about goods or services we feel may interest you.

  • To combine this information with information you give to us and information we collect about you. We may use this information and the combined information for the purposes set out above (depending on the types of information we receive).

Contacting You

 

If you are an existing customer, we will only contact you by electronic means (e-mail or SMS) with information about goods and services pertinent to those which were the subject of a previous sale or negotiations of a sale to you.

If you are a new customer, and where we permit selected third parties to use your data, we (or they) will contact you by electronic means only if you have consented to this. If you do not want us to use your data in this way, or to pass your details on to third parties for marketing purposes, please leave the relevant box blank situated on the form from which we collect your data.

Disclosure of your information

 

We will not share or sell your data to anyone. However, you agree that we can share your personal information as follows:

  • Anonymously, with analytics and search engine providers that assist us in the improvement and optimisation of our site or business.

  • Third party processors in line with the Third Parties Privacy policy. The third party processors we currently use are:

    • MailChimp

    • Send In Blues

  • If we are under a duty to disclose or share your personal data to comply with any legal obligation, or to enforce or apply our terms of use or terms and conditions of supply of services and other agreements; or to protect the rights, property, or our safety, the safety of our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.

 

Where we store your personal data

 

The data that we collect from you may be transferred to and stored at a destination outside the European Economic Area ("EEA"). By providing us with your personal data, you agree to this transfer, storing and/or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy policy.

All information you provide to us is stored on our secure servers or on secure servers operated by a third party.

The transmission of information via the internet is not completely secure. Although we will do our best to protect your business data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

Your rights

 

We do not hold any personal data.

We do hold a business email address or an email address that you nominated to receive newsletters. The service can be stopped by sending an email to info@swtourismalliance.org.uk and we will immediately unsubscribe you.

You have the right (subject to certain restrictions) to request any of the following and we ask that you send such requests to our contact details as listed above:

  • Access - to access all the business data we hold about you.

  • Erase - that we erase all business data we hold about you, if that data is no longer being used for the purposes you have consented to or if you revoke your consent.

Our site may, from time to time, contain links to and from the websites of our partner networks, members and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

Data retention

 

We will not store your data for any longer than is necessary. If you are a user of our services, then your information will be held for as long as you continue to use our services.

If you cease to use our services, your business data will be anonymised shortly after you stop using our services and subsequently only used for statistical purposes.

Changes to our privacy policy

 

Any changes we may make to our privacy policy in the future will be posted on this page and, where appropriate, notified to you by e-mail. Please check back frequently to see any updates or changes to our privacy policy.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
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